Job Summary
Houston Skilled Consultancy is seeking a creative, resourceful, and results-driven Virtual Influencer Manager to join our dynamic team. This role focuses on managing relationships with virtual influencers, developing strategies to maximize their impact, and ensuring successful brand collaborations. The ideal candidate is passionate about digital marketing, influencer engagement, and building impactful virtual campaigns.
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Key Responsibilities
- Influencer Relationship Management: Identify, onboard, and nurture relationships with virtual influencers aligned with client brand values.
- Campaign Strategy: Develop and execute innovative influencer marketing campaigns tailored to specific brand goals.
- Collaboration Coordination: Work closely with influencers to curate engaging content that resonates with target audiences.
- Analytics & Reporting: Track campaign performance, analyze results, and provide insights for optimization.
- Trend Monitoring: Stay updated on trends in virtual influencer marketing and emerging technologies in the space.
- Budget Oversight: Manage campaign budgets and ensure cost-effective strategies without compromising quality.
- Compliance: Ensure adherence to FTC guidelines and ethical standards in all influencer collaborations.
Required Skills and Qualifications
- Proven experience in digital marketing or influencer management (2+ years preferred).
- Strong understanding of virtual influencers and their role in digital campaigns.
- Exceptional communication, negotiation, and interpersonal skills.
- Proficiency in analytics tools such as Google Analytics, social media insights, or influencer platforms.
- Creative problem-solving abilities and the ability to think strategically.
- Familiarity with current trends in social media platforms such as Instagram, TikTok, and YouTube.
- Bachelors degree in Marketing, Communications, Business, or a related field (preferred).
Experience
- Minimum of 2 years in influencer marketing, digital campaigns, or content management.
- Experience in managing budgets and working with influencers or talent agencies is a plus.
- Prior experience with virtual influencers is highly desirable but not mandatory.
Working Hours
- Flexible working hours with core availability during standard U.S. business hours.
- Remote work option available, with occasional virtual meetings or travel for client events.
Knowledge, Skills, and Abilities
- Deep understanding of digital ecosystems and social media metrics.
- Ability to craft compelling narratives and strategies that engage audiences.
- Strong organizational and project management skills to handle multiple campaigns simultaneously.
- Attention to detail and commitment to delivering high-quality results.
- Ability to work independently as well as collaboratively in a team environment.
Benefits
- Competitive salary and performance bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous PTO and flexible working arrangements.
- Professional development opportunities and training programs.
- Access to cutting-edge tools and technologies for influencer management.
Why Join Houston Skilled Consultancy?
At Houston Skilled Consultancy, we pride ourselves on fostering an inclusive, innovative, and supportive work culture. Joining our team means being part of a company that values creativity, empowers its employees, and champions professional growth. Your work will directly impact leading brands and the ever-evolving world of virtual influencer marketing.
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